Summary

In this chapter you learned about the common elements present in apps that break into the top paid for their category. Although there is no set formula for a winning app, we know that they are typically games that are easy to learn, fun to play, and don't cost much. Increase your chances of breaking into the top paid categories by building a free app along with a paid app and making sure that your app is outstanding, not average.

Don't quit after a few weeks of posting your app to the Android Market. Sometimes all it takes is the right combination of a great app at the right time with the right exposure. Building a brand is more powerful than building a single app. It takes more time and effort but improves your odds of having that breakout app.

Always seek positive customer and professional reviews. People make purchases based on the positive recommendations of others. The more positive reviews you have, the more your app will be viewed favorably. Don't forget to seek reviews from industry experts outside of the typical Android realm. These experts can give your readers a positive recommendation for your apps and bring lots of credibility to your apps.

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