Developers can gain a lot from using analytics software in their apps. This software can undoubtedly help you produce a better app for your customer, make adjustments to marketing and pricing, and plan for future enhancements if you determine your app would be a candidate for using analytics.

Implementing the code for analytics is not difficult, does not cause latency in your app, and is free for the developer. Analytics providers show aggregate data and never divulge any personal IDs or other information about a specific user. However, you need to be sure to inform your users that you are using analytics and seek their consent before transmitting any data.

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