Sets Realistic Sales Targets

A marketing plan will help you set realistic sales goals. After you have done a thorough analysis of the scope of your market and your competitors, you are in a position to do more accurate sales forecasting based on your intended promotions. You need to be able to visualize your sales goal in an easy-to-track spreadsheet. Google provides daily, weekly, and monthly sales reports for you to track your progress. These reports can be easily downloaded into an Excel spreadsheet for viewing.

Other companies out there provide tracking services if you want to get very detailed metrics on sales progress for your apps. One of the companies is AppClix (www.appclix.com). This company provides analytics as well as sales trend graphs and other statistical information. AppClix charges a one-time fee for its services but also offers a free trial version of its tool, which can be downloaded from the AppClix website.

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