Choosing the Right Delivery Methods

It may seem like there are limitless possibilities to reach your audience; therefore, choosing the right delivery methods can maximize your marketing dollars and allow you to grow your sales faster and hopefully beyond your expectations. To begin determining which delivery methods would be best for your app, consider the following questions:

• Where does your target audience go to obtain information? (Examples include online forums, product websites, and blogs.)

• How does your target audience make purchase decisions for your type of app?

• Is interest in your type of app driven by certain websites?

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